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Isostearyl alcohol (C18H38O) is a branched chain alcohol that consists of 18 carbons in its molecular structure. It is also called isooctadecanol or isooctadecyl alcohol. It is derived from the reduction of isostearic acid. Isostearyl alcohol is a primary alcohol having monomethyl branching randomly distributed along its C17 straight chain. Isostearyl alcohol is insoluble in water and miscible in most oils and waxes. It is a clear liquid, which is widely used in cosmetics and personal care products, especially in skin lotions and creams. Isostearyl alcohol is employed as an ingredient in personal care products and cosmetics owing to its viscosity boosting properties. It also prevents the formation of crystals in personal care products.
Rise in demand for isostearyl alcohol as an ingredient in personal care products and cosmetics is expected to boost the isostearyl alcohol market during the forecast period. The global isostearyl alcohol market is driven by the increase in demand for viscosity boosting and anti-aging agents. Isostearyl alcohol prevents the formation of crystals in personal care and cosmetics products. Therefore, demand for isostearyl alcohol is rising as an ingredient in personal care and cosmetics products. This is expected to propel the isostearyl alcohol market during the forecast period. Blending of isostearyl alcohol with other fatty alcohols to improve its properties is a recent trend in the global isostearyl alcohol market. Led by the monotonic properties of isostearyl alcohol, producers are focusing on developing various blends with other fatty alcohols as part of their product strategy. Isostearic acid is the basic raw material used in the production of isostearyl alcohol. Most manufacturers of isostearyl alcohol are shifting their production to other isostearic acid derivatives due to the monotonic
properties of isostearyl alcohol vis-à-vis other fatty alcohols.
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The isostearyl alcohol market can be segmented based on application, end-use industry, and region. In terms of application, the isostearyl alcohol market can be classified into emollient, glossing agent, solvent, dispersing agent, pigment binder, and others. The others segment comprises thickening & stabilizing agents. The emollient segment is expected to expand at a rapid pace due to the rise in demand for cosmetics products. Emollients are non-cosmetic moisturizers, which are available in the form of ointments, creams, lotions, and gels.
In terms of end-use industry, the isostearyl alcohol market can be bifurcated into personal care and cosmetics. Isostearyl alcohol is significantly used in cosmetics and personal care industries owing to its viscosity boosting properties. Personal care was the major segment of the isostearyl alcohol market in 2018. The cosmetics segment is gaining traction due to the increase in demand for anti-aging products across the globe.
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Based on region, the isostearyl alcohol market can be divided into North America, Europe, Asia Pacific, Latin America, and Middle East & Africa. Europe is a key region of the global isostearyl alcohol market. Increase in demand for cosmetic products has been a key driver of the isostearyl alcohol market since the last few years. Europe is anticipated to offer lucrative opportunities to the cosmetics industry, led by the rise in popularity of these products among the youth in the region. Countries in Western Europe are estimated to offer significant growth opportunities to the isostearyl alcohol market. This can be ascribed to the increase in demand for premium beauty products in the region.
Asia Pacific is projected to emerge as a rapidly growing region of the isostearyl alcohol market during the forecast period, due to the rise in population and increase in consumer spending on personal care products. Isostearyl alcohol has low penetration in Middle East & Africa compared to that in developed regions such as Europe and North America, owing to the lack of consumer awareness and low spending power of the people in the region. However, growth in per capita income and high investments in the modern personal care industry are estimated to augment the demand for isostearyl alcohol during the forecast period.
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Key players operating in the global isostearyl alcohol market are Croda International Plc, Oleon (Avril Group), Jarchem Industries Inc., and Nissan Chemical America Corporation.