Durum Wheat Flour Market: Overview
The durum wheat flour market is anticipated to display significant growth over the forecast period between 2020 and 2030, mainly because of developing taste for pasta among a large population of the world. Durum wheat finds extensive use to prepare various types of pastas, and the naturally rich yellow color of the endosperm imparts golden color to pasta. Besides this, durum wheat is also used to prepare regional cuisines in African and Middle Eastern countries.
Product type, end-use, nature, sales channel, and region are the key parameters based on which the durum wheat flour market is segmented. Durum wheat flour is available mainly in two types: fine and coarse. Key segments based on end-use in the durum wheat flour market are household and food industry. Food industry is further divided into pasta and noodle manufacturers, bakery industry, desserts, and others.
Durum Wheat Flour Market: Competitive Landscape
The durum wheat flour market is intensely competitive with a large number of global and regional companies. However, large companies with global presence hold substantial share in the durum wheat flour market. Some large companies produce their own grain, and then grind the grain to manufacture durum wheat flour and a number of products.
R&D for the production of superior grade grain is the focus of leading players in the durum wheat flour market.
Prominent companies operating in the durum wheat flour market are The King Arthur Flour Company, Smucker Foods of Canada Corp., Bob’s Red Mill Natural Foods Inc., General Mills, Hodgson Mills, and Ardent Mills among others.
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Durum Wheat Flour Market: Key Trends
Rising consumption of whole wheat flour due to its nutritional value is expected to boost sales of durum wheat flour market in the years ahead. Rising awareness of low-nutrient value and high calorie of white flour is resulting in its reduced consumption. Consumers are increasingly adopting whole wheat in their diet in various forms including pasta and bread.
By type, durum wheat is a tetraploid species of wheat, and is a rich source of fiber, vitamins, and carbohydrates.
High consumption of pasta in several parts of the world, with pasta being a staple food of several countries in Europe and the U.S., fuels growth in the durum wheat flour market.
Vast rise in popularity of continental food in developing countries is a key factor behind growth of durum wheat flour market. Rising disposable income and growing international travel have led to adoption of new foods for their taste and nutrition. Due to this, pasta is commonly consumed in urban households in developing countries. Easy availability of international brands as well as manufacturing by local food companies has led to the vast popularity of pasta in urban households of developing countries. Not only this, local populations are increasingly consuming locally manufactured pasta as a substitute to noodles for a snack or mid-day meal.
On the downside, rising trend of shift to gluten free diets for health reasons is slowing the growth of durum wheat flour market.
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Durum Wheat Flour Market: Regional Assessment
The report segments the durum wheat flour market into five key regions, namely North America, Europe, Latin America, Asia Pacific, and the Middle East & Africa. Among all, Europe and Middle East & Africa account for substantial revenue in the durum wheat flour market. This is mainly because of high consumption of durum wheat flour in the form of various foods in these regions.
North America is another key region in the durum wheat flour market as pasta is a staple food in several parts of the region.
Asia Pacific is emerging as a key region in the durum wheat flour market. Rising demand for continental food in emerging economies of the region is a factor behind the growth of durum wheat flour market.