New Trends of Malic Acid Market with Worldwide Industry Analysis to 2025

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Optimum Physical Performance Met with Malic Acid Supplements during Coronavirus Crisis

Changing consumer demands are being witnessed in the malic acid market amid the coronavirus crisis. Though an increasing number of people is striving to be physically active, poor market sentiments are equally affecting the sales of dietary supplements. Hence, manufacturers are bullish on future revenue opportunities when an increasing number of more people growing health conscious, thus fueling the demand for dietary supplements involving malic acid.

Malic acid-induced dietary supplements are being combined with creatine supplements in order to improve the body’s absorption of creatine. Such trends are translating into value grab opportunities for companies in the malic acid market. Since several people are becoming health conscious by maintaining optimum immunity as a result of COVID-19, individuals are increasing efforts to prevent kidney stone and skin issues with the help of malic acid-induced dietary supplements.

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Lack of Research in Supplements, Skincare Products Preventing Regular Use

The malic acid market is projected to surpass US$ 1.35 Bn by 2031. However, possible side effects of malic acid such as diarrhea, nausea, headache, and the likes are affecting the sales of malic acid supplements. The pharmaceutical companies need to increase their R&D efforts to introduce better dietary supplements with the safety of long-term or regular use.

On the other hand, malic acid-induced skincare products are being linked with redness, irritation, and itching. Hence, companies are recommending the use of sunscreen in combination with skincare products containing alpha-hydroxy acid and malic acid to prevent unwanted skins reactions.

Organic-complaint L-Malic Acid Additives Gain Prominence in F&B Industry

The malic acid market is predicted to clock a CAGR of 3.6%, in terms of volume, during the forecast period. However, the high prevalence of health issues such as dry mouth, fibromyalgia, skin issues, and kidney stone are fueling the demand for malic acid supplements.

Moreover, additive innovations are contributing to the growth of the malic acid market. NutriScience - a global ingredient developer and supplier, is gaining recognition for NuMalic® organic-complaint L-malic acid that is gaining application in functional foods, powdered drink mixes, and tea beverages, among others. As such, food & beverages (F&B) are expected to dictate the highest revenue share amongst all application types in the malic acid market during the forecast period.

Renewable Substrates Essential for Competitive Bio-based Production of Malic Acid

Malic acid derived from fossil resources is currently being used in the F&B industry. However, transition from a fossil-based to a bio-based economy is revolutionizing the global malic acid market. Such trends are anticipated to boost the production capacities of manufacturers, since fossil resources are depleting at a fast rate. Biotechnologically produced L-malic acid holds promising potentials in the field of biopolymers.

Besides ecological reasons, the possibility to produce enantiopure L-malic acid by microbial fermentation is emerging as an advantage over chemical synthesis of malic acid. The utilization of renewable substrates as a substitute to glucose is being emphasized as a key aspect for a competitive bio-based production of malic acid.

Malic Acid Market: Overview

• Malic acid is a chemical found in certain foods and wines. It is also manufactured in synthetic manner by using various raw materials such as malic anhydride, caustic lye, and HCL acid. There are three different types of malic acid: L-Malic acid, D-Malic acid, and DL-Malic acid.
• According to Transparency Market Research’s latest research report on the global malic acid market for the actual year of 2020, and the forecast period of 2021 to 2031, rise in usage of malic acid in end-use industries such as packaging, agriculture & fishery, and consumer goods is a key factor expected to boost the global malic acid market during the forecast period
• In terms of revenue, the global malic acid market is expected to cross US$ 1.35 Bn by 2031, expanding at a CAGR of 4.4% during the forecast period

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Growth of Food & Beverages Industry: Key Driver of Malic Acid Market

• The food & beverages industry plays a major role in economic growth. The global food & beverages industry has been expanding significantly of late. Rise in demand for food additives for taste and flavor enhancement in developed as well as developing countries is a key driver of the global food & beverages industry. Rise in urbanization; and increase in disposable income of the people who prefer diverse culinary styles have also contributed to the rise in the demand for food additives. This is expected to fuel the food industry during the forecast period.
• Malic acid is the key ingredient used as flavor enhancer in food and beverages such as juices, confectionery products, desserts, and bakery products. It has the ability to enhance flavor by providing tart taste to food and beverages; and act as preservative. As a result, it is commonly added in wine. It is also used as replacement of less sour citric acid in sour sweets. The U.S. Food and Drug Administration (FDA) has classified malic acid as food ingredient that is generally recognized as safe. Flavor enhancers and preservatives are widely used in the food industry. Malic acid is used to meet the requirements of flavor enhancer. This is fueling the demand for malic acid in the food & beverages industry.
• Malic acid is largely used as a food additive. Increase in demand of food preservatives in the food industry in emerging economies such as China, India, Russia, Brazil, and South Africa is anticipated to augment the global food & beverages industry in the near future. Therefore, high demand for food additives in the food & beverages industry is expected to propel the global malic acid market during the forecast period.

Increase in Demand for Malic Acid in Medicinal & Personal Care Products

• Demand for healthcare and personal care products has increased significantly over the past few years. Rise in population is expected to boost the usage of personal care products in the near future. Furthermore, improvement in lifestyle and high disposable income of consumers are anticipated to fuel the demand for personal care product across the globe.
• The global cosmetics & personal care products industry is expanding at a CAGR of more than 5%, owing to changing lifestyle, increase in disposable income of consumers, and growth in awareness about skin care products. Thus, expansion of the cosmetics & personal care industry is anticipated to augment the malic acid market during the forecast period. Malic acid is used in the manufacture of personal care products such as body creams, scrubs, and soaps. It acts as humectant in these products. It is usually employed as absorbent in cosmetics owing to its ability to absorb moisture.
• The global healthcare industry is expanding at a CAGR of more than 7%, owing to increasing prevalence of diseases due to rise in busy and sedentary lifestyles. Thus, expansion of the healthcare industry is anticipated to augment the malic acid market during the forecast period, as malic acid is widely used in healthcare products such as throat lozenges, cough syrups, effervescent powdered preparations, toothpastes, and mouthwashes.