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According to recent reports, the number of global active users of AR technology will reach over 800 million by the end of 2021. Statistics by Zenith UK highlights that augmented reality advertising presents brands a huge opportunity for growth. Therefore, if you have not switched to AR advertising, this is the time you switched gears to focus on AR powered advertising campaigns. In this post, we look at some of the top benefits of applying augmented reality advertising for your brand. Therefore, if you have any doubt as to why you should be using AR in your advertising, this article is definitely for you! Let’s jump straight in!
Augmented Reality Marketing
1. Creates Memorable Experience For The Consumer
Do you know that a huge percentage of sales are based on an advertisement that a customer saw or heard? With augmented reality in advertising, brands can deliver memorable experiences, that result in thousands if not millions of conversions. Consider that augmented reality provides a unique experience, and one that the customer has not experienced elsewhere. This increases the chances of creating a strong relationship with the company that introduces new experiences.