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There are quite a few CMS systems for e-commerce, like WooCommerce and Shopify. Magento is singled out as a separate system, but with it, not everything is so unambiguous. Of course, it has strong points, which give a head start to competitors, but is it suitable for your particular type of business,
The fact is that Magento, although it has extremely great features, it is not so easy to learn and fill up. What are the advantages and disadvantages of this platform and whether it is suitable for your business, Let's try to understand this question.
Magento is an open-source platform. This is both a plus and a minus of Magento. To begin with why it is a plus. The fact is that the open-source platform allows the user to customize it as the owner needs.
This flexibility allows you to configure the store for specific types of products, and also it is possible to add third-party applications.
Why is it bad? To develop Magento you need to have the appropriate skills. Yes, it is possible to hire a dedicated Magento developer, but this will require an additional budget. Installing third-party applications in the store can lead to leaks of user data if this extension is not official.
It is worth saying that Magento is not simple and intuitive to use. Still, many users experience certain problems when they try to add product cards to the store on their own.
On the one hand, advanced product-specific settings are useful for SEO. Because any e-commerce project at its core needs proper promotion. You can learn more about this in special blogs, or order the service b2b e-commerce consulting.
On the other hand, such settings more often confuse the store owner than really help.
Despite its obvious positives, Magento may seem too complicated for one person or a small team. The full potential of this platform is revealed at the level of a medium or large e-commerce project.