Companies: | 51,220 |
Products and Services: | 2,875 |
Articles and publications: | 31,146 (+2) |
Tenders & Vacancies: | 17 |
No matter who's generating your small business SEO content, it should meet Google's'high quality' criteria. Thankfully it is no longer a mystery what Google expects. Whatever is"very gratifying, useful, or useful for its objective." That is all. business seo content
If you believe Google has set the bar high, you'd be right. Content has to be"near professional quality" representing superior editorial standards.
The standards for high quality pages apply to any writer, if they have a day job or not. To maintain your content on the ideal path, bear the following in mind.
Keywords are the words or phrases people use for hunting. They may be brief or long phrases, with longer terms getting less traffic but tending to convert better. This means your content should concentrate on long tail key words, instead of just short competitive terms that get a lot of traffic.
Long tail keywords are just longer phrases formulated around the answer to a query, and therefore are posed by searchers looking for advice based content. The challenge is to make sure pages are structured in a coherent manner, amplifying the main topic. In Google's eyes insistent content that doesn't include any meaning will detract from the standard of your webpages or posts.
Old school SEO authors are still wedded to a formula that puts key words at the center of content. Now, writing for your audience needs to be your number 1 objective. Obviously Google still has to understand what a page is about but Google is edging closer to being able return results based not only on matching key words, but about the significance of the text. The opinion of many is that Google will become a response instead of search engine. Rather than creating generic backup based on general keywords and phrases, you should focus on being as specific as possible. jokes about democrats
Today, your articles (or much of it) ought to be focused around pre-selling: replying those purposeful long tail queries. The advantage of speaking this approach is that it also makes content easier to share on social networking sites like Facebook and Twitter. Generating helpful or useful content boosts your audience build confidence in you, before they buy. And for existing clients it reinforces their purchasing decision.