Pay per click marketing is a one of the best way of the online marketing where an adviser pays a fee each time one of their ads is clicked. In the other word you can say that it is a method of purchasing targeted advertising space on Internet platforms. The most popular search engine such as, Google and Bing are most prolific providers of PPC space. PPC allows a business to reach people who are likely to already be interested in what the business sells, because many PPC advertisements only appear on websites and search engine results pages that are related to the product.